Thousands of people will converge on Kennedy Space Center on July 8, 2011, to witness the final space shuttle launch. Hundreds of them will be featured in an upcoming film about the US Space Program.
You could be featured in the movie too.
The Space Crowd, an independent film by two Wisconsin-based filmmakers, chronicles the US Space Shuttle program through the eyes of the American public. The film, made in cooperation with NASA, captures personalities, activities and stories from NASA’s biggest fans as they countdown to the launch of Space Shuttle Atlantis – and the end of the US Space Shuttle program.

We recently had the opportunity to interview Josh Bernoff, coauthor of Groundswell and Empowered, for our SmartBrief on Social Media column. Josh is a Social Pro, so we wanted to share this entire interview with everyone. Enjoy!
Instead of leveraging the power that employees bring to social engagement, many companies remain overly-wary of social networks.