Video interview: The Internet is a dead city

Imagine being in the middle of Time Square, in New York City during peak evening hours — All alone, with no one else in sight.  It’s would be eerie.

It’s a good metaphor for browsing the internet.  You can be visiting — one of the most popular ecommerce sites in the world — at the same time as thousands of other people. You’d never know it. Browsing the web is a private experience. Eric Marcoullier, cofounder of One True Fan (OTF), tells the story in this video.  OTF was born out of two ideas: 1) experiences are better when shared and 2) changing human behavior is next to impossible.

“OneTrueFan is not a social network in the traditional sense, in that social networks attempt to localize an experience and/or lock users into a single social graph,” according to the OTF manifesto. “OneTrueFan is the anti-network, bringing to light the communities that already exist at your favorite sites, with no additional effort on your part.”

1 thought on “Video interview: The Internet is a dead city

  • Have you ever been sitting next to your spouse, or another family member, who is using the Intenet while you’re watching TV together? It’s a lonely experience too.

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